Media Tenor SA Research Journal (29/11/2008)

Bush warmly welcomed in SA

2008-11-28T06:06:21Z

Vol 4 Issue 2
Publication: 2003
Page: p.1
Abstract: Extracted from text ... Bush warmly welcomed in SA He came, saw and... George W Bush's visit to South Africa created a hype as rarely seen before, both in and around Waterkloof Airforce base, as well as in the national media. Deeply impressed was also the South African television, putting him in a positive light, even more positive than American broadcasters reporting on the Africa tour. Although the coverage on the US's President visit was relatively little in US television, compared to other occasions, the negative coverage was mostly related to his policies on Africa. Positive coverage was based on his personality and appearance, ..

2008-11-28T06:06:21Z

Vol 4 Issue 2
Publication: 2003
Page: p.1-2
Abstract: Extracted from text ... Summers avoids media crisis Analysis of coverage on Pick 'n Pay in SA media: June - July 2003 Retail giant Pick 'n Pay went public on the 29th of June with the story that the company had been a victim of an extortion campaign for at least seven weeks. While this type of blackmailing is nothing new to some of the international retailers or food companies such as the German retailer Karstadt, as well as Swiss Nestl�, that have fallen prey to several counts of extortion over the past few years, this was a novum for South Africa, especially in ..

2008-11-28T06:06:21Z

Vol 4 Issue 2
Publication: 2003
Page: p.3
Abstract: Extracted from text ... 3 DATEN IM �BERBLICK MEDIA TENOR Companies and economy Summers (Pick'n'Pay) Laubscher (Nedcor) Swanepoel (Harmony) Bosman (ABSA) Joffe (Bidvest) Hlahla (ACSA) Wellesley-Wood (DRD) Macozoma (Nail) Wiese (Pepkor) Godsell (AngGold) 0 50 100 150 200 Summers 'stealing' the show Most reported on CEO's: June/July Basis: 2 388 statements on CEO's in 17 SA media Mining Banks Retail IT Fin. Services Insurance Media Holdings Real Estate Transport 0% 20% 40% 60% 80% 100% IT back to from the grave of negative coverage? Media's rating of industrial sectors: June/July Basis: 30 040 statements on companies Mining Banks Retail Engineering/IT Fin Serv. Insurance ..

2008-11-28T06:06:21Z

Vol 4 Issue 2
Publication: 2003
Page: p.4-5
Abstract: Extracted from text ... O n the 18th of July South Africa's former president and Nobel Peace Price recipient, Nelson Mandela, or lovingly known as 'Madiba' (Grandfather), celebrated his 85th birthday. Although no longer the 'most important person' in South Africa, he continues to play a salient and influential role in South African media. With the transference of the countries' leadership in 1999, questions about the continued stability and prosperity were raised both internationally and of course nationally. In fact, it did not only remain stable, but South Africa now has the biggest economy in Africa with some of its leaders playing major roles ..

2008-11-28T06:06:21Z

Vol 4 Issue 2
Publication: 2003
Page: p.6-7
Abstract: Extracted from text ... In author and director Michael Moore's award winning documentary "Bowling for Colombine, " mass media make themselves party to the high incidence of violence in US society, through fuelling (already inherent) mistrust and fear. There might just be a kernel of truth to Moore's assumption. Even though according to a recent poll, US citizens do not consider the issue of crime of major relevance to their everyday lives, US television begs to differ. At 14% (of 29 213 reports), about 4% higher a share than in South African bulletins, US television news leads, in its crime coverage, among its international ..

2008-11-28T06:06:21Z

Vol 4 Issue 2
Publication: 2003
Page: p.8-9
Abstract: Extracted from text ... In their annual report of 2002, Human rights watchdog Amnesty International said that September 11 had deepened divisions amongst people and nations. It has certainly changed the patterns in the way media report about global conflicts and events. Up to the 1990's various academic news flow studies established that news value was determined by certain 'gatekeeping factors' and that these factors were predominantly in control of western news agencies, particularly the United States. In 1965, Galtung & Ruge established the model of selective gatekeeping, which primarily dealt with factors that determined the selection and alteration of certain events, amongst them ..

2008-11-28T06:06:21Z

Vol 4 Issue 2
Publication: 2003
Page: p.10-11
Abstract: Extracted from text ... In May 2003, Zimbabwe's Information Minister Jonathan Moyo complained bitterly in a letter to South Africa's President Thabo Mbeki, about the way South African media were reporting on its neighbour. According to various media sources, although never directly confirmed by the Office of the Presidency, Moyo urged the South African Government to intervene in the matter. Presidential spokesperson Bheki Khumalo promptly responded that the government did not believe in interfering with the freedom of the press as governed by South African legislation. This was just one of many attempts of members of the Zimbabwean Zanu -PF government to convince South ..

2008-11-28T06:06:21Z

Vol 4 Issue 2
Publication: 2003
Page: p.12-13
Abstract: Extracted from text ... Product communication has traditionally never been part of corporate communication. Products were, and to a large extent are still considered to be the responsibility of the marketing section of any organisation, which, with the help of advertising agencies develops expensive and large campaigns that create a 'brand.' This in turn, influences consumers to think in a specific way about a product. Or at least, this is what organisations hope to achieve. Products are not considered important enough to be communicated to the mainstream business and news press, instead, intense wooing of specialised media's journalists is considered to be the order ..

2008-11-28T06:06:22Z

Vol 4 Issue 2
Publication: 2003
Page: p.14-16
Abstract: Extracted from text ... Finances Share Related Business policy Products Management Industry Sales Gov rel HR all other Society R & D 0 50 100 150 200 250 Share price not primary focus of analysts Issues SA media quotes analysts on: 01/01 - 16/04/03 Source: MEDIA TENOR 01/01/2003- 16/04/2003 Basis: JSE: 641 citations of analysts in 6 dailies, 7 weeklys and 1 TV news Bulletin In recent years, public interest in the ups and downs of the stock markets has increased worldwide. The importance of business news desks, previously relegated to a sort of shadow existence, rose as quickly as the share prices in ..